Erica Mathern  

Like What You See?

UW-River Falls Campus Recreation

Falcon Outdoor Adventures

Scopes / 

Promotion

Print

Marketing

Production

 

Programs / 

Illustrator

Photoshop

Indesign​

 

[Internship]

 

 

  • Applied creative thinking and problem-solving skills to provide professional design appropriate to the target audience for educational and promotional materials on a diverse range of topics

  • Prepared print projects for production, included meeting with on-campus printing staff to determine the most efficient and cost-effective method for the production

  • Coordinated Campus Recreation’s marketing plan for the upcoming semester for UWRF events such as intramurals, falcon outdoor adventure, and facility events

  • Maintained website and social media including, Facebook, Instagram, and Twitter by utilizing strong technical skills

  • Worked with management to ensure all marketing and communications activities were in line with the brand guidelines

 

Climbing Compition

Used photoshop to get the background used for this poster from an image i took during open climb.